THESIS: /about is one signed letter from the people who chose the catalogue,
refusing the About-page default of stat tiles, numbered process steps and icon cards.
OWN-WORLD: incumbent Alpine Brass — linen/paper/parchment grounds, espresso ink,
brass and warm-stone accents; Besley display and DM Sans reading text.
Rules, not cards, divide the page.
STORY: a buyer weighing a CHF 3–15k purchase learns who stands behind the shop,
sees the brands and published guidance as proof, and writes to a real Swiss address.
FIRST VIEWPORT: the story title at manuscript scale over a dimmed outdoor scene,
lede beneath; the action sits at the signature, not the top.
FORM: workshop letter — candidate 4 of the grounded list; seed 3d728c64.
FINISH: unreviewed and undocumented is unfinished; this build ends with the finish
review, the verdict, and DESIGN.md
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